You hear it all the time, marketing content is key to promoting your business. Well, as it turns out, creating content is a very important way to market your business, however, an overload of content can start to bore to consumers. Its times like these when social media comes in handy. Social media is a great way for you to engage customers and maintain a solid buzz for your business.
Here are some creative ways you can use social media to amp up your marketing strategy.
- Share your handle
Don’t be afraid to share your Twitter handle! Put your handle wherever you can (business cards, promo products, slideshows, etc.) Doing this can really make a difference towards boosting your online followers.
- Use #hashtags
Keep up with trending online keywords and hashtags to build your social media following. Be sure to post regularly and join in on social trends.
- Pin and re-pin
Take advantage of social media and get involved with as many platforms as possible. Utilize Pinterest to post strong visuals/infographics linked to your website that will help draw attention to your business and bring traffic to your website. In addition to posting your own photos, engage with others and pre-pin their images too.
- Keep tabs
It’s always a smart idea to keep tabs on your competitors. Follow your competitors on Facebook, Twitter and Pinterest and see what they post and take note of which ones get the most shares and likes.
Here at Blue Wave Marketing, we have over 20 years of promotional marketing experience. If you believe that Blue Wave Marketing is the right promotional marketing partner, we'd be happy to arrange a consultation with you. For more information, call us at 617-576-3100.